Our Story

We are veteran FMCG, Professional Grooming & Wellness Industry Marketing & Sales Professionals, have joined with a senior Software Development Professional & a team of domain knowledge rich professionals to embark on a path to scale up and promote our quality brands in the Professional Grooming & Wellness Industry, Film, TV, Fashion & Salon Industry & to Aesthetic Education Acdemies pan India, besides export to surrounding countries in Asia, Middle East & African Countries.

Vision

We wish to position our quality, result oriented MADE IN INDIA brands as an alternative to cheap CHINA made brands & expensive imported brands from USA & EU, imported & sold in India.

Our vision is to offer a variety of quality & result oriented products at an affordable price point to our professional user base in the Makeup, Skin Care, Hair Care & Nail Care categories, besides a range of innovative customized Hygiene Solutions for Salon, Spas, Beauty Parlours & Bridal Studios.

Quality Focus

We believe in ensuring utmost quality in all products and source all FDA approved raw materials locally & from EU, packaging materials locally & from CHINA and have tied up with GMP Certified ISO manufacturing units in India to custom manufacture our branded range as per our formulation and quality parameters.

Our brands are therefore FDA approved, safe, hypoallergenic, result oriented, customised for Indian and Asian Skin Tones and Climatic Conditions.

Our products are Camera Ready & professionals get to create awesome looks for photo and video shoots in all type of lighting conditions both indoors and outdoors.

Future Initiatives

We wish to be known as a manufacturer and marketer of quality, safe result oriented & affordable brands in the Professional Grooming & Wellness Category in the Makeup, Makeup Tools, Skin Care, Hair Care, Nail Care and Salon Hygiene categories.

We also plan to back our brands with quality SOPs, Product Detailing, Training & Education programmes for Aesthetic Professionals & Makeup Artists to upgrade their skills & will add real value to their creative persuits.

The Management Team